Tag: Meg Glasgow

The Art of Marketing Workshop

 

Sunday, November 4 is going to change your art business forever.

The Art of Marketing one day workshop is designed for artists & creatives wanting to leverage up their art business and make more money. Learn how to create a business plan, plus a marketing and social media strategy to earn customer attention and grow your art business. Breakfast and lunch is included.

REGISTER ON LINE


AGENDA | Sunday, November 4, 2018

9:30am – 10:00am Continental breakfast is served

10:00am – 12:00pm Hope is Not a Strategy

Learn how to write a solid business plan to turn your hobby into a money-making business. Includes practical advice for identifying your ideal buyers, branding your business and maximizing your product mix to earn loyal customers. During break-out work session you’ll start the groundwork for creating a solid business plan.

12:00pm – 1:00pm Lunch & Learn

Better Phone Photos Quick-Course by pro-photographer David Day. Get expert tips and tricks for improving your product photos for your website and social media including lighting, composition and which editing apps to use for the best success.

1:00pm – 4:00pm Maximizing Your Marketing

How to attack the market with a winning marketing plan and social media strategy to earn customer’s attention. Get creative ideas for marketing your business using traditional and new media without spending a lot. Learn which social media platforms are the best, when to post and what to say. If you’ve been wondering how to harness the power of social media, you can relax. I’ve done the work for you.

All sessions take place in the Gallery at Finer Frames located in downtown Eagle at 164 E State Street.

The cost of the workshop is $99 and includes your workbook, breakfast and lunch. Sign up on line today.

Register Here

Have a question? Email me or call Finer Frames at 208.888.9898

Join me at West Coast Art & Frame Expo

The West Coast Art & Frame Expo is just a month away. I’m always excited to join with framers all over the world to share ideas and inspiration! This year I will be presenting 5 seminars + 4 free quick courses on topics ranging from sales and marketing to design.

 

PPFA Convention

A7137 Simple Strategies for Local Marketing

9:00am – 11:00am Sunday January 22

Learn how to grow a successful art & framing business in your local market through a low cost marketing strategy. Designed especially for galleries and frame shops, these practical ideas in this seminar will teach you how to complete a brand analysis, identify your prime target customer, exactly how to reach them and identify the best online and offline strategies for consumer communication.  After this seminar, you’ll know how to create an integrated execution plan for attracting more custom framing consumers.

WCAF AGENDA

S5015 Design, Merchandise & Sell

1:00pm – 3:00pm Monday January 23

Is your business in need of a makeover? This seminar is for new start-ups or existing shops looking for practical ideas for strengthening your business image. Whether you want to attract specific customers or simply be more competitive you’ll learn tips for transforming your brand, communicating with customers, merchandising and much more. This popular class is sponsored by Tru-Vue

P3029 Hope is Not a Strategy

3:30pm – 5:00pm Monday January 23

This seminar outlines a comprehensive, step-by-step approach to crafting a concise, logical, and effective marketing plan that produce results. Whether you manage a small business seeking to formalize the planning process, or an established frame shop looking to grow your business you can gain a competitive advantage by translating the marketing planning process outlined in this seminar into a streamlined strategic document that informs your decisions and helps avoid costly missteps.

S5035 Selling Inspired Designs

10:00am – 12:00pm Tuesday January 24

Join Meg as she provides helpful knowledge and expert insight that can enhance the design, sales, and merchandising for your business. She’ll review sales tips for pricing and selling innovative mat and frame designs, plus showcase upscale examples for all kinds of framing projects. This class will cover strategies on selling designs to inspire custom framing and increase your bottom line. Develop skills for improving the customer experience and effectively selling your creativity. Don’t miss this opportunity to ask questions, learn something new, and discover how Meg uses her expertise along with Wizard™ products for profit-generating success! Sponsored by Wizard International

S5010 Picture Perfect Designs

1:00pm – 3:00pm Tuesday January 24

Get inspired with Meg’s award-winning frame designs and learn tips for using these creative framing ideas to “wow” customers and boost your sales. Retail is a highly competitive business, especially for framers. Learn ideas for increasing sales by improving your customer experience at the design counter. From hand painted details, stunning shadowboxes, and artistic mat details, you’ll get ideas and advice to grow your custom framing sites.

 

5 Minute Marketing Makeover

FrameFest 2015 is just days away. I’m looking forward to meeting framers in the southeast in sunny Orlando Florida. It’s my first time there. Can you believe it? Marketing-Makeover-Magic-Cover

One of the highlights is Saturday’s Luncheon Roundtable discussion. I love the quick-paced format and the opportunity to talk to fellow framers one-on-one. I’m leading a discussion titled 5 Minute Marketing Makeover. This is where you can invest in face-time with me for a quick fix strategy session to get guidance on a specific marketing challenge.

5 MINUte marketing makeover luncheon session is designed to:
  • Brainstorm business solutions, provide new resources and connections to help you generate more income
  • Provide clarity and new perspective on the marketing challenges of your choice
  • Ask questions about these important topics
    • MARKETING
      • How do we attract the right customer?
      • How do we communicate with prospects?
    • MESSAGE
      • How do we motivate customers to buy?
      • What customer problems do you solve?
    • MERCHANDISING
      • What do customers experience in your store?
      • What types of products do you feature?
    • MOMENT
      • How do you make buying eventful?
      • How do you reward customers?

I want to hear from you!  Send me your questions to meg@megglasgow.com

Together we’ll develop simple, savvy solutions to grow your business and meet your individual goals!

For more information on my additional sessions at click here FrameFest 2015. For a pdf schedule of events click here