I’ve been working hard developing three new seminars for West Coast Art & Frame Expo. After spending this past year talking to independent framers all across the country, it was clear that many are looking for ways to generate more foot traffic into stores. Marketing, business strategies and the BIG one… social media marketing are on many minds. If that sound familiar, you can relax, I’ve done the hard work for you! I’m bringing 3 new classes designed to help you build your business. Here’s what’s on the agenda.
RECHARGE YOUR BUSINESS: Take Your Business from Ignored to Adored! New!
Tired of making sweatshop wages? This business building seminar shows you how to stand-out in an online world and earn raving fans for your business. You’ll learn how to put together a strategic plan to attract a new generation of buyers using Facebook, Instagram and more. If you’re wondering how you can compete in an online world, this class is for you! Learn easy to implement methods on how to get your business found on the web fast while appealing to the right audience with a message customers actually care about. This seminar will get you on the fast-track to success with more profits and happy customers. Sponsored by Larson Juhl.
Sunday, January 21 | 3:30pm – 5:30pm | #P3069
HOW TO BUILD BUZZ:
Create a Customer Appreciation Event to Gain Raving Fans
How do you make your clients so happy that they rave about the service you provide? With a client appreciation event of course! Learn simple ways to show gratitude to your best client advocates with a unique event that builds trust and credibility for your brand. Get how to details for making clients special with frame reveals, themed parties and more. This fun and informative new class shows you how to build the buzz around your event to create raving fans and more referrals. Sponsored by Tru Vue.
Monday, January 23 | 1:00pm – 3:00pm | #P3066
FRAME DESIGN FUNDAMENTALS New!
Learn to apply the principles of design to create beautiful framing projects with confidence. You’ll learn how to apply the 6 elements (color, line, shape, texture, space & form) to create great frame design. Get inspired with Meg’s award-winning frame designs and learn tips for using these creative framing ideas to “wow” your customers. From hand painted details, stunning shadowboxes and artistic mat details you’ll get ideas and advice to grow your custom framing sales. Sponsored by Wizard International.
Tuesday, January 23 from 1:00pm – 3:00pm | #S5041
Look for me in the Wizard booth on the trade show floor where I’ll be teaching 20 minute Quick Courses. More details to come.
The West Coast Art and Frame Show is January 21 – 24 at the Paris Hotel and Convention Center in Las Vegas.