Every frame shop needs a Brag Book. I have two; one is a photo album I keep under the counter filled with years of my favorite projects, unusual shadowboxes and hand-painted mats. The second is a digital slide show that runs continuously on a computer screen in the gallery for customers to see. We use it often to show customers and help them visualize the framing techniques we’re proposing for their projects. The Brag Book becomes a very valuable selling tool.

Why not create another great project for your Brag Book? Tru-Vue’s framing competition is the prefect opportunity to show off, and in Las Vegas no less.

The 4th Annual Framing Competition by Tru Vue

I am pleased that over the past three years, the Tru Vue^®Framing Competition has become a highly anticipated event among framers — and we’re excited to announce the details of our 4th Annual Framing Competition. Our theme for this year is…

Ordinary to Extraordinary!

Our 2016 framing competition celebrates how custom framing can transform everyday objects into artistic treasures.

We invite you to draw upon your own creative abilities and craft a wall display for your store using ordinary objects. Whether you choose to frame autumn leaves, bottle caps or office supplies, it’s up to you. Create a display that turns the ordinary into extraordinary while demonstrating your skills, inventive use of materials, tools and techniques, while highlighting the features of Museum Glass^®.

Most of all, the display will showcase your abilities to your peers at the WCAF Expo, and inspire your customers towards more ambitious framing projects. Projects that utilize add-ons like stacked frames and special matboard treatments that add drama to their valued items — while enabling you to highlight materials and techniques that not only inspire great custom framing but add to your average sales ticket.

So share your concept — and your ideas for transforming the ordinary to extraordinary. You could be chosen as one of the 6 semifinalists

Apply now!  The deadline is June 30.

For more information check out: http://www.tru-vue.com/framingcompetition